OMNIA is an integrated solution provider that offers creative services and integrated marketing solutions across all Media Prima platforms, specialising in brand campaigns, events and creative content.

With just ONE brief, The OMNIA Solution enables clients to enjoy an all-access pass to market their brands across Media Prima’s broad range of media assets – under ONE great price, to achieve ONE big ROI.

OMNIA’s services currently capture 98% market penetration among Malaysian households, and 24 million audiences across all ages and walks of life in the country daily.

The Company

OMNIA is an omnichannel solution provider that offers creative services and integrated marketing solutions across all Media Prima platforms.

Mission

To provide a ONE-STOP end-to-end SOLUTION to clients in ALL aspects (from single-platform campaigns to 360-degree multichannel campaigns).

Vision

To become a FULL-FLEDGED and competent client servicing team with a highly efficient backend system, that provides strategic solutions to clients.

What We Used To Be

TV, Print, Digital, Radio, Outdoor, Home Shopping
Each team was equipped with respective skill sets by platforms and media buy was in silos in the past.

Redefining Media Buying

The next generation of media buying is happening here in Omnia. Media Prima gathers all its leading platforms – Media Prima TV Networks, NSTP, Media Prima Digital, Ripple and Outdoor under one roof and provides omnichannel advertising solutions to clients.

As our consumers engage with content across multiple platforms, we understand the importance of media convergence in today’s society. Instead of buying media in silos, advertisers can now leverage on the reach and scale of Media Prima’s platforms, and tap into various popular events, captivating content, robust data as well as creative services to run a successful 360-degree campaign.

We also gather all our platform experts into ONE TEAM, to offer you a holistic strategic approach for your campaigns.

Why Omnia

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